Discover My Book

Most restaurant dreams fail before they even have a chance to take off—don’t let yours be one of them.

John Felico spent 40 years in the restaurant industry. In Drafting a Dream, he gives you the blueprint to not only survive but thrive. He turned a struggling restaurant from just $200,000 in sales into a $2 million-a-year success in under two years, and now he’s sharing the real-world strategies that made it happen.

The restaurant business is brutal. Half of all new ventures fail. The biggest challenge? Not being ready for the problems that will definitely come your way. But here’s the thing: it's not just about handling challenges. It’s about seeing them before they turn into full-blown crises. The key to success lies in knowing how to make small but impactful adjustments that can transform your business from struggling to thriving.

In Drafting a Dream, Felico gives you the tools to identify these challenges early and fix them before they spin out of control. He also shows you how to put the right systems and processes in place, so these problems barely have a chance to surface.

This isn’t another “do it this way because I said so” guide. With his 40 years of experience and his proven 16 Rules for Success, Felico walks you through real-world examples of how to prevent and solve the problems that sink most restaurants.

Your dream restaurant deserves to succeed. This book gives you exactly what you need—from that initial spark of an idea to opening day and beyond. If you're ready to avoid the traps that most restaurants fall into and create a thriving business, Drafting a Dream is your playbook for success.